What is the Domain Name Association?

The Domain Name Association (“The DNA”) is a non-profit global business association that represents the interests of the domain name industry. Its members are groups, businesses, and individuals involved in the provision, support, and sale of domain names. This includes such organizations as domain name registries, registrars, resellers, and registry service providers, as well as those with an interest in internet naming and innovation with domain names. The Domain Name Association plays a key role in helping consumers, business, public-benefit organizations, and others understand the benefits and take advantage of the Internet name space. It is the first-ever industry trade association to represent the interests of the domain name industry to promote, advance, and support the common interests of the industry with regards to the provisioning, expanded adoption, and use of domain names. Domain names are an essential but often overlooked component of the Internet. The intent of the Domain Name Association is to build trust, exchange ideas, educate, and raise awareness of domain related issues. We invite all stakeholders in the domain name industry to join the Domain Name Association to work together to support our shared objectives.

What We Do

The Domain Name Association fosters a community of around the promotion of the many high benefit projects, innovation potential, and robust enabling capacity of the crucial Internet technology of Domain Names. We provide a vendor-neutral home for collaboration between the top companies in the Domain Name Industry on important issues, unparalleled networking opportunities with industry leading providers, a harmonized voice on promotion of the growth and adoption of a healthy, secure, stable and robust industry.

“Highlight the benefits and drive the development, use, and adoption of TLDs, domain names and DNS as essential components of online identity.“

“Highlight the use, potential and benefits of domains and DNS and a vibrant, robust, and trusted domain name system while fostering innovation, sustainable growth and utilization in the marketplace.“

Who should get involved in this effort?

Any organization that is engaged in the business of distributing, selling, launching, or administering domain names is encouraged to participate. This includes ccTLDs, gTLDs, Registries, Registrars, potential new gTLD applicants, domain registry operators and service providers, web hosting companies, secure certificate authorities, browser and software developers, and domain brokers, appraisers and resellers.

Why should your organization get involved?

The Domain Name Association is the first industry trade group to specifically represent the interests of the domain name industry. This is an opportunity for your organization to collaborate with your peers in the domain name industry to work together to promote and ensure success through a period of major innovation and change in the evolving Internet namespace. Learn more about the value of membership.