What is the Healthy Domain Initiative (HDI)?

A DNA-led initiative meant to:

Encourage development of a healthy domain name system
Build on success of the industry
Address global domain name growth
Demonstrate proactive self-regulation

Important Notices

DNA encourages adoption but these are voluntary measures
HDI is industry-led not under the aegis of ICANN
DNA will forego formal metrics program to measure influence

Recommendation Summaries

Addressing Online Security Abuse

Objective: Further reduce security abuse in the DNS

Recommended Practices:

• Improve credential management on platforms
• Minimize risks associated with compromised domains
• Detect and mitigate abuse at point of registration
• Identify and mitigate abuse on ongoing basis
• Receive and handle abuse reports

Enhancing Child Abuse Mitigation Systems

Objective: Expand on existing methods for addressing content related to child abuse and provide education to combat abuse

Recommended Practices:

• • • Establish system for imagery handlingo Accurately reflect applicable law
    • Establish “trusted notifier” system
    • Consider technologies from outside experts:
      • NCMEC’s URL initiative
      • Photo DNA programs
      • IWF’s Image Hash Tag List

Complaint Handling for “Rogue” Pharmacies

Objective: Address and disable illegal online pharmacies

Recommended Practices:

• • • • Partner with organizations combatting the problem
      • Notify relevant organizations of rogue actors
      • Take action on confirmed illegal sites
      • Establish trusted notifier and third party validation system

Want to learn more about DNA Healthy Domains Initiative Committee? Contact us at info@www.thedna.orgthedna.org and get connected to Mason Cole, HDI Committee Chair.