FYI

DNA highlights

Informative and insightful DNA member interviews from ICANN 54 Dublin are now available for viewing on our videos page!

https://youtu.be/XuNBkd9SWN4

https://youtu.be/EKpZj72Ys6E

https://youtu.be/SqjM2V8Acmg

https://youtu.be/Jt4237iCsKM

https://youtu.be/_SA9mC-7sR8

https://youtu.be/I3WugvpiAQ8


The latest issue of the DNA’s flagship periodical, State of the Domains is now also in Chinese!DNA State of Domains Issue 4 Final for WEB CN 15-11-04 cover

Download the Chinese version here.

Download the original English version PDF here.

Rectangular web DNA University logo Read about DNA University


The Ten Commandments for promoting domain name awareness tencommandments-180px


Our latest showcase for great new domains seen in action: InTheWild.Domains domains-in-the-wild-browser


DNJournal writes about DomainsInTheWild: The DNA Promotes New gTLDs By Documenting Sightings at InTheWild.domains Website


DNA Global Domain Awareness Survey (Feb 2015) Read now! globaldomainpreferencessurveyfull1

Newest Articles

from our blog

The Domain Name Association Names Roy Arbeit as Executive Director

Strengthens Executive Team to Drive Global Strategy for Advancing Domain Name Industry Awareness, Expanding Reach, and Increasing Membership Support  WAKEFIELD, Mass., USA – March 8, 2016 – The Domain Name Association (The DNA), the Internet domain industry’s trade...

The DNA Letter to Goran Marby

18 February 2016 Mr. Göran Marby President and CEO Designate Internet Corporation for Assigned Names and Numbers (ICANN) 12025 Waterfront Drive, Suite 300 Los Angeles, CA 90094-2536 United States of America Göran, On behalf of The Domain Name Association (The DNA), I...

Great DNA Member Representation at NamesCon 2016

The DNA is excited for next week’s NamesCon, where it will host a number of events for members and non-members alike. NamesCon, the biggest domain name industry conference held annually in Las Vegas (and a DNA member), is one of the most anticipated...

Domain Names Increasingly Becoming More Relevant, Not Less

by Craig Schwartz, Managing Director, fTLD Registry Services When it comes to attracting new customers, your business’ website is the one-stop shop for introducing potential buyers to your mission, your products and your team. But with all the competing chatter about...

DNA at CoInvent Pulse in NYC

The DNA was well-represented at CoInvent Pulse NY on Monday, with booths for the DNA, Radix Registry, .CLUB, and .NYC all greeting guests from the tech and startup sectors of New York together drumming up interest in great domain names. Monte Cahn, CEO of...

A Recap of DNA Events at ICANN 54 Dublin

It was an eventful and productive week for the DNA at ICANN 54 in Dublin, with a number of new DNA initiatives and ideas discussed around the future of the domain name industry, its current opportunities and challenges, as well as a great deal of new business and...

Insights

from our industry

Building an industry, one small victory at a time

Building an industry, one small victory at a time

By Taryn Naidu Rome wasn’t built in a day. I couldn’t tell you how many days, years, or likely decades Rome took to construct, but I can definitely state that it wasn’t in a day. I also can’t tell you how Rome was built, which would be embarrassing if I were a...
Reframing One Domainer’s Views on New Domain Name Extensions

Reframing One Domainer’s Views on New Domain Name Extensions

By Elliot Silver, Publisher, DomainInvesting.com and CEO, Top Notch Domains Editor’s note: Elliot Silver is a well-known speculative domain name investor, and a pioneer of domain name investment blogging at Elliot’s Blog and DomainInvesting.com. Elliot has earned a...
The Steady Rise of New TLDs and China’s Clout

The Steady Rise of New TLDs and China’s Clout

By Michiel Henneke, Marketing Manager, SIDN & Andy Brier, CEO, Namestat.org Steady growth in nTLD’s As summer turns into fall, the market takes on a faster growth pace. September saw the market pick up speed and the number of registered nTLD’s grew to 7.6M. This...

Member Spotlight

from DNA members

Great DNA Member Representation at NamesCon 2016

Great DNA Member Representation at NamesCon 2016

The DNA is excited for next week’s NamesCon, where it will host a number of events for members and non-members alike. NamesCon, the biggest domain name industry conference held annually in Las Vegas (and a DNA member), is one of the most anticipated...
Domain Names Increasingly Becoming More Relevant, Not Less

Domain Names Increasingly Becoming More Relevant, Not Less

by Craig Schwartz, Managing Director, fTLD Registry Services When it comes to attracting new customers, your business’ website is the one-stop shop for introducing potential buyers to your mission, your products and your team. But with all the competing chatter about...
DNA at CoInvent Pulse in NYC

DNA at CoInvent Pulse in NYC

The DNA was well-represented at CoInvent Pulse NY on Monday, with booths for the DNA, Radix Registry, .CLUB, and .NYC all greeting guests from the tech and startup sectors of New York together drumming up interest in great domain names. Monte Cahn, CEO of...
InternetX Releases SRL Extension to Spanish and Italian Markets

InternetX Releases SRL Extension to Spanish and Italian Markets

The DNA is proud of its members, who are continually breaking down language barriers and expanding the Internet in rapid new directions. This comes as InternetX announced this week on October 26th its release of the new domain extension .SRL to Spanish and Italian...
Focus on Registrars: Hexonet

Focus on Registrars: Hexonet

By Tony Kim, CMO, Hexonet Tell us about a recent success story. As an engineering and technology first registrar, 1API enables itself to make quick and nimble business and operational decisions. Even with the fluidity and changing requirements of registries–for...

What is the Domain Name Association?

The Domain Name Association is a new non-profit global business association that represents the interests of the domain name industry. Its members are groups, businesses, and individuals involved in the provision, support, and sale of domain names. This includes such organisations as domain name registries, registrars, resellers, and registry service providers. The Domain Name Association aims to play a key role in helping consumers, business, public-benefit organisations, and others understand the benefits and take advantage of the upcoming expansion of the Internet name space. It is the first-ever industry trade association to represent the interests of the domain name industry and will promote, advance, and support the common interests of the industry with regards to the provisioning, expanded adoption, and use of domain names. The intent of the Domain Name Association is to build trust, exchange ideas, educate, and raise awareness of domain related issues. We invite all stakeholders in the domain name industry to join the Domain Name Association to work together to support our shared objectives.

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